It's finally out. Stray Kids Felix, Gong Cha commercial

Hello, this is Korea advertising. 1. Advertisement Background: Gong Cha and Stray Kids Meet The “My Vibe Right Now is Gong Cha” campaign is a brand campaign by global milk tea brand Gong Cha and Felix, a member of global K-pop group Stray Kids. Gong Cha is a brand that has led the popularization of milk tea and is loved by the younger generation. Stray Kids is a group that holds a unique position in both music and performance, representing the emotions of the global Generation Z. This advertisement conveys the message that Gong Cha’s beverages are not just simple food items but also a medium to express ‘vibes’, or emotions and moods. 2. Main Slogan: “My Vibe Right Now is Gong Cha” The main phrase and slogan of the advertisement, “My Vibe Right Now is Gong Cha,” goes beyond the simple meaning of drinking a beverage and delivers an emotional message that Gong Cha represents the emotions of this moment. In particular, the expression ‘공차중’ utilizes a unique Korean wordplay (wordplay) to su...

Samsung Electronics Galaxy S25 'Voices of Park Eun-bin' Advertisement

Hello, this is Korea advertising.

This commercial features the famous actress Park Eun-bin as the main character, and aims to convey the appeal of the Galaxy S25 through her voice and emotions. The core message of the commercial is that "the will to do something is important," emphasizing that one's own will and passion are more important than the location or environment.



The video is presented in the form of Park Eun-bin using the Galaxy S25 in various places and capturing everyday moments. She shows how the Galaxy S25 enriches her life through precious moments with friends, warm conversations with family, and spending time alone. These scenes emotionally connect with viewers and convey the message that the product is not just a simple technological device, but is deeply connected to people’s lives.

In addition, the advertisement focuses on highlighting the various functions of the Galaxy S25 along with Park Eun-bin’s natural acting. For example, it shows how photos and videos taken with the high-definition camera, as well as the various apps and functions of the smartphone, are used in her daily life. Through this, consumers can imagine how the Galaxy S25 can be useful in their own lives.

The visuals and music of the advertisement are also important elements. Emotional background music and Park Eun-bin’s voice harmonize to evoke warm and positive emotions in viewers. These elements contribute to delivering the advertisement’s message more effectively.

In conclusion, the “Voices of Park Eun-bin” advertisement emphasizes that the Galaxy S25 is not just a smartphone, but a companion that has a positive impact on people’s lives. The message that it is the mindset, not the location, that is important clearly shows the intention to inspire trust and affection for the product among consumers. This advertisement plays a big role in strengthening the Galaxy S25’s brand image and emotional connection with consumers.